How To Rank And Bank With Successful Guest Blogging On Authority Blogs

Manuela Willbold
6 min readOct 20, 2020

Are you good at networking?

Guest blogging is another form of networking online specifically suitable for copywriters and bloggers, who rather network in writing. It’s a strategy many bloggers and writers use, but often I find that guest posts haven’t been carefully planned.

At ClickDo Ltd. we use it constantly to grow our blogs and websites and I have learned over time that it is important to plan the header and the text as well as the links added in order to achieve the goals with guest posting.

If you manage to land a guest post on a high-profile website, which in itself is a challenge as pitching is an art, it can truly give your author profile and website a massive boost on search engines. See one of my sample guest posts that increased the UK Education Blog’s ranks here:

Many of these guest posts and infographic submissions have enabled me to rank the UK Education Blog at the top on Google for keywords that are difficult to rank for as you can see below (screenshot taken 04/10/20):

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